---
title: "Video Format"
canonical: "https://blitzreels.com/glossary/video-format"
---

# Video Format

URL: https://blitzreels.com/glossary/video-format
Markdown URL: https://blitzreels.com/glossary/video-format.md
Category: Video Formats & Codecs

## Definition

A video format is a file container specification that defines how video, audio, metadata, and subtitle tracks are packaged together, such as MP4, MKV, MOV, or WebM.

## Extended Definition

Video formats (containers) are distinct from codecs: the container holds the data, while the codec compresses and decompresses it. MP4 (MPEG-4 Part 14) is the most universally supported format, compatible with all browsers, phones, and social platforms. MKV (Matroska) supports more codecs and features but has limited web support. MOV (Apple QuickTime) is common in Apple ecosystems. WebM (Google) is optimized for web playback. When exporting video for social media, MP4 with H.264 or H.265 codec is the safest choice. BlitzReels exports to MP4 by default and offers conversion tools for MKV, MOV, and WebM.

## Related Terms

- codec
- encoding
- resolution
- export-preset

## Search Terms

- video format
- MP4 format
- video container
- MKV vs MP4
- video file types